Novopay Retailer brings a compact suite of banking and financial services to neighborhood shops, letting merchants become a local one-stop point for customers' payments and cash needs. With the Novopay Retailer app you can handle Aadhaar ATM (AePS) withdrawals, MicroATM and card cash-outs, Aadhar Pay, domestic money transfers via IMPS and NEFT, FASTag recharges, insurance and bill payments, plus mobile and DTH top-ups. The platform positions retailers as business correspondents, offers cash collection services and digital-gold purchases, and promises commission opportunities that can scale up to INR 50,000 monthly, backed by a network active across 25 states since 2014.
The Novopay Retailer app centralizes essential storefront services into a single dashboard: Domestic Money Transfer (DMT) so merchants can accept cash and remit funds instantly using IMPS and NEFT; Aadhaar ATM (AePS) for biometric cash withdrawals; MicroATM support for debit-card withdrawals and mPOS transactions; cash management services that let shops act as collection centers; bill payments and FASTag recharges; mobile and DTH recharges; and the option for customers to buy digital gold and insurance products.
Trusted by more than 3 lakh retailers and present across 25+ states, Novopay emphasizes secure transactions and dedicated customer support. The app operates on a B2B2C model that enables retailers to act as business correspondents of banks, with transparent commission structures tied to transaction volumes. Integration with major mobile and DTH operators such as Tata Sky, Airtel, Vodafone Idea, Dish TV, Videocon D2H, BSNL and JIO makes recharges and bill settlements straightforward for shopkeepers and their customers.
Workflows focus on speed and reliability: accept cash, authenticate customers via Aadhaar fingerprint or a debit card on a MicroATM, and complete transfers and payments from the same interface. MicroATM devices can double as mPOS terminals, reducing the need for multiple pieces of hardware. Merchants benefit from a support network and processes designed to keep in-shop service times short while maintaining regulatory compliance.
For store owners looking to broaden services and revenue without complex integrations, Novopay Retailer offers a practical, regulated toolkit to deliver banking, payments and value-added services directly at the counter.
